Hubspot

Using Gretel and HubSpot together transforms how you navigate your marketing and sales funnel, giving you a transparent view that bridges the gap between marketing efforts and sales outcomes.

🤓 Transparency in the Acquisition Funnel

Gain increased visibility into your marketing acquisition funnel. This integration allows you to see clearly how your marketing strategies are contributing to the sales pipeline, enabling you to pinpoint areas for optimization.

🤖 Insight into Leads and Deals

Dive deeper into the quality and quantity of leads generated and understand the attributes of deals being closed. With Gretel and HubSpot, you get a real-time look at your lead generation and conversion processes, helping you to fine-tune your approach for maximum effectiveness.

👯 Enhanced Marketing-Sales Alignment

Open new levels of data access for marketing teams, enabling them to better support sales efforts. With insights previously out of reach now shared seamlessly between marketing and sales, operations are more inline, leading to enhanced collaboration and enabling a joint approach to driving conversions.

Gretel's HubSpot integration isn't just another tool in your arsenal; it's the boost your marketing and sales game needs.

Gretel provides a collection of automatic insights from HubSpot to equip your marketing team with full visibility of your contacts and deals across all stages of your acquisition funnel.

👣 New leads

New contacts created in your HubSpot database, including their main properties such as title, company, or industry to understand the quality of the lead.

⛔ Unsubscriptions

Contacts that have unsubscribed from one or different communications. Identify individuals who no longer wish to receive communication from you.

💸 New deals

New business opportunities created in HubSpot, with structured information related to the sales rep who created it, its amount, closing date, or even pipeline.

💥 Won deals

Deals whose Lifecycle stage is set as Closed Won, including the main information related to the deal. Let's celebrate new business!

😭 Lost deals

Deals whose Lifecycle stage is set as Closed Lost, including the Lost Reason. We can all learn from them!

We put a lot of focus and effort into making sure your data is always safe and secure. Let's take a look at what we do to secure your Hubspot data.

Data Storage and Deletion

Our policy is to store only the data we need to deliver our product effectively. We ensure that any data no longer required is securely deleted from our systems, minimizing any unnecessary risk to your information.

Access Control

We provide you with clear and easy to use permission controls. From within Gretel, you can choose exactly which of your team members can access your Hubspot data.

Securely Connect

An important part our security approach is the use of OAuth. OAuth allows us to access HubSpot's API without needing to store your login credentials directly. This not only enhances security but also gives you complete control over the level of access granted.