Google Ads

Maximize the effectiveness of your advertising efforts with Gretel's integration for Google Ads. Our integration is designed to keep you fully informed and in control of your digital marketing strategy, ensuring that your campaigns are not only reaching their targets but also providing the best return on investment.

🚨 Real-Time Alerts and Updates

Be the first to know about any critical changes to your Google Ads campaigns. Whether it's a modification in ad strategy or a shift in audience targeting, Gretel ensures you're always in the loop.

♟ Campaign Overview

Gain a holistic view of all your active Google Ads campaigns at a glance. Understand where every dollar of your budget is going and what impact it's having on your overall marketing strategy.

⏰ Budget Control

Keep a tight rein on your advertising spend with Gretel's proactive budget management features. Receive alerts when changes are applied to your campaigns, ensuring that every adjustment is aligned with your financial strategies and goals.

Connecting Gretel to your Google Ads sets you up to really boost your campaigns. With all the real-time updates, a clear view into your ads' performance, and smart automatic insights. Gretel makes sure your campaigns are running smoothly and driving the results you want.

Within Gretel Feed we have a collection of automatic insights available for Google Ads that have been designed to keep you fully informed and in control of your campaigns.

🤯 Anomalies

Instantly flags any unusual campaign activity, helping you respond quickly to keep your performance on track.

💬 Budget Updates

Get regular snapshots of your campaign budgets and their expenditure, keeping you on top of your financials without the hassle.

👀 Budget Changes

Receive instant alerts when there's a tweak in your budget, ensuring you're always in the loop and can react swiftly.

💥 Campaign Changes

Stay informed with real-time notifications of any modifications in your campaigns, from status shifts to target adjustments, keeping you a step ahead in your strategy.

Gretel Status allows you to easily build the reports you need to get a clear view over your Campaigns. You can pick and choose from the metrics that are important to you. These metrics are currently available.

• Total Conversions - Quickly see the impact of your campaigns.

• Total Cost - Keep an eye on your spending without getting lost in the details.

• Impressions - Understand how many times your ads have been viewed.

• Clicks - Measure the direct engagement with your ads.

• CPC (Cost Per Click) - Easily grasp the cost effectiveness of your ads.

• CPL/CPA (Cost Per Lead/Cost Per Acquisition) - Monitor how cost-efficiently you're acquiring new leads or customers.

• CTR (Click-Through Rate) - Get a clear view of how well your ads are performing in driving responses.

Gretel Status is all about giving you a clear overview without the complexity. Create reports, add metrics, and gain insights—all through an interface that’s easy to navigate.

At Gretel, we prioritize the security of your data above all. Here’s how we protect your information and empower your team with our Google Ads integration.

Adherence to Google's Best Practices

We strictly follow all recommended security measures from Google and Google Cloud Services, ensuring that your data is handled with the highest standards of care and protection.

Controlled Access Management

We believe in empowering you with control over your data. Your company admins decide who from your team has access to the Google Ads integration, allowing for precise and secure management of user permissions and access levels.

Data Storage and Deletion

Our policy is to store only the data we need to deliver our product effectively. We ensure that any data no longer required is securely deleted from our systems, minimizing any unnecessary risk to your information.